Telehealth Explained

At the onset of the pandemic, we partnered with SmileDirectClub to demystify speculation on virtual care and deliver genuine insights. With a unique digital experience, we provide patients with reassurance and everything about telehealth.

SmileDirectClub is a popular teledentistry company that offers affordable at-home products and services to help align your teeth. With the acceleration of virtual care from the onset of the pandemic, the public naturally developed questions and concerns regarding telehealth. To grant patients reassurance and alternative quality solutions to orthodontic care, we designed and developed an online platform that provides all the answers and telemedicine advice they need at the convenience of their homes. As the art director, I worked together with Senior Art Director Daniel Whiteley to design the look and feel of the hub. We designed several layouts to accommodate different content formats such as articles, videos, and infographics. Additionally, we created a series of ad units to promote the program and boost engagement on our owned, earned, and paid channels.